Eric Galuppo Male

I am here to help agents get more opportunities to represent buyers and/ or sellers.

I got my start in advertising and worked to build several well known national brands. However, I quickly realized there was a problem with traditional advertising.

Clients were paying millions of dollars in advertising, but they didn't really know if their advertising dollars were actually generating sales.

Later I worked with one of the largest internet lead companies in the country.

We were generating and aggregating about a half million leads online per month by offering free quotes.

Leads produced sales and agents were happy because they were able to directly see how leads converted to sales, but there was still a big problem.

Competition was fierce!

Because the offer was to help people save money, prospects were looking for the lowest price.

Agents had to cut their commissions to stay competitive. It didn't matter what advantages they offered. Quality professionals quickly became little more than a commodity.

Lead buyers were suffering from thinning profit margins. Customers were suffering too because the quality of service also diminished in many cases.

The Solution Was Obvious

Stop selling leads and help Real Estate Agents generate their own leads.

Show them how to brand themselves online and still get measurable results.

This allows agents to present offers that align with their desired value proposition rather than just trying to compete on price.

I am presenting some powerful tools and training to help real estate agents dominate online within their local area.