Last week, in the first article of this two-part series, I wrote about the concept of customer off-boarding, the opposite of customer onboarding. This week’s article will cover who’s...
In the last couple of weeks, I shared a two-part series on customer onboarding: The Benefits of Proper Customer Onboarding and Design Considerations For Your Customer Onboarding Process. Onboarding...
Design Considerations For Your Customer Onboarding Process
In last week’s post, I wrote about the importance of proper customer onboarding, as well as the benefits of doing it right and the pitfalls of doing it wrong or not doing it at all. In this...
In last week’s post, I wrote about the importance of employee onboarding. No surprise that it’s critically important to success that employees are properly integrated into the...
Is It Challenging to Build and Sustain a Customer-Centric Culture?
I originally wrote this article for Forbes. It appeared on their site on April 26, 2023.Customer-centricity provides a competitive advantage for the business, both from an employee and a customer...
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