David Shane PR Male • United States of America
David Shane PR is a highly regarded public relations strategist based in Los Angeles, California, and he has been recognized for his extensive expertise in issues management, corporate positioning, and strategic communications over the past two decades. His strategic insight has significantly shaped the public relations frameworks of numerous prominent global media and entertainment enterprises.
Hailing from Philadelphia, Pennsylvania, David was raised in an environment emphasizing the importance of diligence and education. He pursued higher education at the University of Pennsylvania, earning a Bachelor of Arts in Communications. This formative education gave him a profound grasp of communication theories and applications, which have been instrumental in his professional endeavors.
Shane initiated his career journey in the early 1990s by joining the Political Unit at CBS News in Washington, D.C., as a researcher. He later ascended to more advanced roles within the company, taking positions as an Assignment Editor and Field Producer in Philadelphia. These experiences deepened his media operations and news production expertise, providing a solid foundation for his subsequent roles.
In 1999, David's professional path led him to Comcast in Philadelphia, where he first served as Director of Communications. In this role, he developed and implemented a revolutionary corporate communications model that was later adopted across the company. His success in this position facilitated his promotion to Vice President of Communications and Original Programming in 2001, overseeing a division generating $8 billion in annual revenue and managing 18,000 employees.
After his Comcast tenure, Shane joined ICM Partners in 2005 as the Senior Vice President of Corporate Communications. His responsibilities included overseeing global media relations and significantly enhancing the agency's visibility through government affairs and corporate events.
In 2008, David ventured into the technology sector by taking on the Vice President of Global Corporate External Communications role at Hewlett-Packard. He managed communications strategies for mergers and acquisitions valued at nearly $20 billion, along with the company's digital strategy and government affairs communications.
Shane took his expertise to Relativity Media in 2012, where he served as Executive Vice President and Chief Communications Officer. He was responsible for overseeing communications across various divisions, significantly enhancing the company's profile in the entertainment industry.
Drawing on his vast experience, he founded Resolution Communications in 2017. As President and CEO, he advises leading media and entertainment companies on complex communication challenges, focusing on corporate positioning and issues management.
In addition to his professional achievements, David Shane PR imparts his extensive knowledge as a guest lecturer at New York University, training the next generation of communicators in the intricacies of media and public relations. He remains a pivotal figure in public relations through his leadership, influencing current practices and future strategies.