Frank_Strong

Father. B2B Tech PR. MBA. SCUBA Diver. Skydiver. US Soldier (Ret.) Critical thinker. #PatsNation | Founder & President of Sword and the Script Media, LLC.
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A survey by Muck Rack found 78% of journalists say Twitter is the most valuable network; 7 in 10 journalists still use Twitter to find sources  Too many organizations treat PR and social media as...
Blog
8 months ago
 
A survey of 3,000+ finds 75% of journalists say the top action any PR person can take is to understand a reporter’s target audience and what they find relevant; journalism statistics show reporters...
Blog
8 months ago
 
Summary of PR tech news from the last 30 days: PRophet offers a white-label option for PR agencies; Meltwater joins the generative AI race; mentions and new PR statistics Despite reports everyone in...
Blog
9 months ago
 
The tech analyst likens CMOs spending and utilization of martech to gambling with the marketing budget but the real culprit may well be short-term thinking in business CMOs are buying and...
Blog
9 months ago
 
In this guest post, my friend Alun Swift notes revenue operations is in a unique position to break down the silos between sales, marketing, customer success and finance Revenue operations (RevOps) is...
Blog
9 months ago

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