Father. B2B Tech PR. MBA. SCUBA Diver. Skydiver. US Soldier (Ret.) Critical thinker. #PatsNation | Founder & President of Sword and the Script Media, LLC.
Gartner rips CMOs over martech while business demands ‘more with less’
The tech analyst likens CMOs spending and utilization of martech to gambling with the marketing budget but the real culprit may well be short-term thinking in business
CMOs are buying and...
6 key traits of a RevOps professional [guest post]
In this guest post, my friend Alun Swift notes revenue operations is in a unique position to break down the silos between sales, marketing, customer success and finance
Revenue operations (RevOps) is...
Lesson on storytelling for B2B marketing: Star Wars and Harry Potter are the same story
If you want to be effective at storytelling, there’s a successful structure and format that human beings across cultures have independently discovered – and it’s older than Yoda
I loved Star...
How B2B marketing can influence the sales team to use its content according to behavioral science
Your sales team is more likely to use the content B2B marketing products when it is presented by a high-performing peer in sales – rather than a sales leader or a product marketer.
If you’ve...
Pithy PR Pitches Get a Better Response Rate Study Says; Are We AI-ed Out? [PR Tech Sum No. 44]
Short PR pitches – 150 words or less – had a better response rate (5.89%) than long pitches (1.46%) – 500 pitches or more, according to data analyzed by Propel.
These monthly summaries have...
Please be advised, Triberr cannot re-import or un-erase a
deleted post. Once your post is deleted the action CANNOT be undone. To learn more about
deleting a post
click here.
Add Social Network
You have not added any social networks to your profile. Please add a social network to add
content to your queue.
Connect Page or Group
A Facebook Personal Profile is currently connected to your Triberr account. Facebook Profiles
can only be used for login purposes. Please connect a Facebook page, Facebook group, Linkedin
account, or Twitter account to begin adding posts to the queue.