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Experienced digital marketing strategist specializing in thinking outside the box. Horror film guru and your zombie movie evangelist. Currently working in the SEO industry.
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There are three main components to organic search: crawling, indexing and ranking. When a search engine like Google arrives at your website, it crawls all of the links...
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Use this Python script to bulk check structured data/Schema.org markup for a list of URLs and do better SEO.
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During a presentation I gave at Distilleds SearchLove Boston conference in early May, I advocated that people use the slope formula and Google Trends data to determine...
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Your site architecture the way you structure and organize internal links (e.g., a link to the About Us section of your website from your main navigation)plays a...
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Brainstorming keyword ideas is great, but you wont get very far if youre not looking atthe right metrics. After all, its the metricsthe objective criteria we use...
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Googles is being launched today. Are you ready for it? In todays column,Ill give you an overview of the offering and show you how to get started with it. What Is...
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Ive been working a lot with Googles Accelerated Mobile Pages (AMP) Project as of late. The platform has a lot of restriction and doesnt permit things such as...
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Whilst chatting in our office last week, reminiscing of ye old SEO tactics such as article spinning, automated backlink tools, etc, we started talking about article...
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Keyword research is a fundamental activity for an SEO professional, and although everyone does it a little bit differently, there are a few typical steps most people...
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Your websites user experience is top notch, your site architecture is solid, and youve created amazing content now its time start building links. Link building is...
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In my last exploration of leveraging social media for SEO, I discussed how one can utilize social networks for link-building purposes. However, link building is only one...
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I recently asked a room of experienced marketers how they thought social media marketing could assist their SEO efforts. The answers were more or less what I had...
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Google gave their Search Engine Result Pages a facelift in March 2014. One of the most prominent changes was a change to to how they displayed page titlesincreasing...
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I had the opportunity to travel to the UK in April and speak at BrightonSEO, an SEO conference Ive always admired from afar in the United States. Needless to say, it...
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Google Webmaster Tools (recently renamed Google Search Console) is a treasure trove of data, especially useful keyword information. Unfortunately, it isnt stored for a...
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