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Ian Cleary is a mediapreneur, speaker and technology expert who specialises in sharing unbiased information about social media tools through his award-winning website, RazorSocial. A well-respected thought leader in his field, Ian’s background in the technology sector means he presents complex information in an accessible way. A popular choice for speaking engagements, his specialist social media knowledge and passionate personality mean that the information he shares is easy to understand, actionable, and highly entertaining.
 
Theres no better way to drive massive traffic to your website than consistently creating amazing content. Marketers know this, brands know this, and thats exactly why...
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Mind Mapping for Marketing, useful or not? If youre like me your head is spinning with ideas all the time. But I need to get these ideas out of my head and put some...
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People are talking about you and your brand online. But are you listening? Are you proactively building and managing your reputation? If your answer is NO, now would be...
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Are you using Google Analytics to check your content marketing efforts? I hope so. Its an amazing and powerful free tool. The trouble is it can be overwhelming. Google...
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While I was at the Social Media Camp in Canada I had a chat with Steve Dotto about his webinars. He said that he could predict the revenue from his webinars based onthe...
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Are you sending potential new customers to old content on your blog that is out of date? Or. .do you have old content on your site that never gets any traffic? Both of...
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Theres a new breed of marketer that came into existence over the last few years. It was a collision of marketers and tech people which resulted in marketing tech...
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As a business, how do you leverage user generated content? We all know that UGC is far more believable than content produced by brands. This is especially true in case...
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Finding, curating, and sharing valuable content is a very time-consuming process. Unless you have the right tools to help you out, youll lose a lot of time on social...
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When I got married, I was so happy for the first couple of years. They call this the honeymoon period. But.. luckily..Im still very happy! So I didnt have the...
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When you share a link on social media channels, are you able to properly attribute your website traffic to a specific link? Google Analytics can help you understand and...
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Quite often I give presentations to groups of entrepreneurs who think that social media is all about building up followers and fans. You hire a social media intern to...
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If you are in B2B marketing or otherwise tasked with sourcing leads for your company, LinkedIn is one of the most powerful platforms you can use to grow your business. I...
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Google Analytics is without a doubt one of the most useful tools available to help you gain insight into your online marketing performance. However, its quite complex...
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If youre looking for an effective way to streamline the content curation process, then this one is for you! Whether you are a content marketer or a social media...
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