I spent the first 20 years of my business life at RR Donnelley working for the Response Marketing Services division, where I created direct mail campaigns and branding strategies while managing marketing promotions for companies such as Procter & Gamble, Kroger, Disabled American Veterans, Juvenile Diabetes Foundations and many others.
How to Stop Chasing "Viral" and Start Winning Customers
When others zig, you zag.
Do you lie awake at night wondering how you could make your website more… viral?
OK, so maybe you don’t actually lie awake at night. But you do think about it. If...
Never, Ever Forget to Update Twitter Again. Here's How
You want to grow your Twitter tribe. And you know what to do to make that happen. You need to post everyday to engage your audience.
The problem? When it comes to it, you find yourself reluctantly...
9 Creative Social Media Tactics Guaranteed to Get YOU Noticed
This is a guest post by Stephen Moyers of SPINX Digital Agency.
Social media is the new frontier of marketing. The relative youth of the platform means that it’s ripe with potential and...
Sticking to a content schedule is tough.
Even the word “schedule” has the ick-factor. It makes you feel like you’ve behind before you’ve even started.
So… switch up the language and make it...
10 Social Media Insights from the Rock 'n' Roll Hall of Fame
How about building your social media strategy on Rock ‘n’ Roll?
Let’s see what the Rolling Stone’s top 10 artists of all time have to say about the social game…
One of the great things...
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