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I'm the Founder and Author of My Social Game Plan, where I've spent the last six years writing about digital marketing in an effort to help brands and marketers stay on top of the rapidly-evolving marketing landscape.
 
Guest post presented by Maribel Creative Agency. Native advertising, or content marketing, has become an increasingly popular way for companies to promote themselves....
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For small-medium business owners who are just dipping their toe into the murky waters of marketing, getting to grips with social media management can feel like an...
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The time has come... ...for you to watch this week's episode of the Social Media Weekly News In Under Two Minutes. This week covers top stories like Facebook Live's...
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The moment you've been waiting for all week... A fresh episode of the Social Media Weekly News is live. This week I'm covering: A top-notch research report outlining...
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A fresh episode of the Social Media Weekly News is up... This week covers a developing story about brands pulling ads from YouTube for "extreme" reasons, along with an...
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In this episode of the Social Media Weekly News, I cover: How Facebook native videos are crushing YouTube videos Facebook's new Snapchat-clone Messenger Day A recent...
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This week in the Social Media Weekly News, we're covering hot topics surrounding: Instagram ads in Stories A compelling video marketing report that was recently released...
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Post submitted by Aprel Downey. Maintaining an active presence on social media is, in most cases, vital to the success of your business. Proof? People ages 35-49 (dubbed...
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Post submitted by Mandy Edwards. "Social media is not just a spoke on the wheel of marketing. It's becoming the way entire bicycles are built." - Ryan Lilly I came...
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I'm starting up a weekly series that covers hot topics and happenings in the social media industry entitled: Social Media Weekly News In Under Two Minutes. The kicker......
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I participate in a lot of social media Facebook groups and generally get involved in social media discussions happening on Twitter or Instagram. Lately, a lot of people...
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Infographic submitted by Ted Chong. With more active users than any others social platform that exists, along with arguably the most powerful and targeted advertising...
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Guest post submitted by Benji Lamb. WeChat is quickly becoming a phenomenon for Western social media marketers. With 700 million active monthly users -- twice the...
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As of 2006, Nike was spending $475 million annually on endorsement deals with athletes. LeBron James made $33 million in 2013 from endorsement deals with companies like...
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Over the past year or two, there's been no shortage of marketers and brands complaining about "the ineffectiveness of Facebook". We've witnessed well-known digital...
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