Warrior of Enthusiasm and SVP of Marketing at Block Imaging. I believe inspiring a culture of content marketing and social business transformation is the most awesome way grow your business. Unleash the brilliance of an inspired team accomplishing something that matters.
I knew inbound marketing was going to change things for our business, but I didn’t expect the results to be this big.
Three years ago our company had been “wading” into this thing called...
How to Apply Ian Altman's Same Side Selling to Content Marketing
If you’ve ever dreamt of making the sales process easier with content marketing then I have good news. Ian Altman’s book, Same Side Selling, when applied to content marketing is just the approach...
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