Joshua believes that if you put people at the center of your goals, you will find success. An award winning graphic designer and developer, Josh has a passion for finding ways to connect people online with the people, companies and brands they love offline and engage with them to create the same memorable, customer centric experiences no matter how or where they engage. He is currently the Director of Marketing at Aptaris located in Tampa, Florida and is serving as the President for the Tampa Bay chapter of the American Advertising Federation.
3 Simple Steps for Creating Valuable Content with Context
Without context, some people will dismiss your storytelling as garbage.
And not because it is! Context helps readers connect with the finer points of your story.
Storytelling, content...
How You Can Improve the Effectiveness of Offline Campaigns with Integrated Digital Marketing
One of my favorite commercials currently running is the one Jeep released during the Super Bowl. If you haven't seen it, it's a glimpse into their 75-year history and the impact their...
I have a confession to make... I'm a fraud, a phony, an imposter, a hack. I'm a ninja of bullshit and a Jedi of uselessness. I can't hide it any longer. My lies have caught up to me;...
Another Super Bowl has come and gone, and along with it, the $5 Million advertisers paid to reach viewers across the country. But why in 2016, are we still using the 30-60 second commercial the...
Is There Such a Thing as the Perfect Digital Marketing Platform?
There's a story Malcolm Gladwell tells about a man named Howard Moskowitz and how he changed the way we think of absolutes. Through most of the 1970?s and 1980?s, food brands were searching for the...
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