I'm a Content and Social Media Specialist at Boost the News - a media monitoring tool that allows users not only to monitor news about chosen topics, but also to estimate the traffic of selected articles, and to promote articles that are important for them.
Who doesn't like quizzes? We would like to share with you a short, funny test, which will check what kind of content marketer are you.Enjoy! :) Note: There is a widget embedded within this post,...
7 questions you must ask yourself while monitoring media about your brand
You are a professional marketer or PR specialist who cares about your brand. Media monitoring is for sure an inherent part of your work: you want to know who is talking about your brand, when, and...
Monitoring your brand online? "Likes" are not enough!
When you want to monitor the visibility of content about your brand, it's tempting to start counting the amount of times that given articles were liked, shared, or retweeted. Unfortunately,...
Release me - 5 tips for writing the perfect press release
One of the classic forms of branded content is the press release. They are here with us since the beginning of the last century and have gone many developments ever since. Some even say they are...
Personalization of content is key to success for online publishers - an interview with Jeff Weisbein
Founder and CEO of BestTechie talks with Boost the News about the challenges faced by online publishers, and what they can do to overcome them. In our last articles we have been discussing the...
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