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When it comes to convincing people to become monthly donors, our approach to email is all wrong. At least this is what I get to thinking sometimes when having...
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What is interactive content Interactive content is a specific piece of content aimed at engaging participants or readers, more than simply reading or watching....
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What is Marketing Automation? Simply put, it is scheduling and sending emails based on user behaviour with the ultimate goal of driving leads and donors to take...
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Marketing automation campaigns are a great way to guide your leads and supporters through each stage of the donor journey, moving them from lead to cash donor, to...
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Strategic storytelling is all about using stories to inspire and engage people to support your organisation in achieving its goals. A Narrative Framework does just that....
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