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Paul Froio Male • United States of America

Paul Froio has had a successful career in the Reebok organization, achieving several milestones. He was responsible for the development of the Retail Muscle Up strategy, which led to a downsizing and resizing of the Reebok fleet that increased sales and profitability. He also successfully led Sales & Marketing teams in North America, oversaw multiple product launches, and expanded business operations into new global markets. Most recently, he served as head of Global Business Development, resulting in double-digit growth for EMEA, CIS, and LAM markets. Paul is an experienced executive with a passion for storytelling and brand building that drives consumer demand.
paulfroio.com
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