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In my everyday job, I get to help out various travel and hospitality brands with their digital marketing. It can be through keynote sessions given at tourism association...
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Back in January 2020, I wrote an article detailing why TikTok matters for travel brands. Now this was before the pandemic and the meteoric rise in popularity we have all...
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Travel marketing is a fascinating speciality. As marketers in this field, we get to work with destinations, hotels, restaurants, car rental compagnies, cruises,...
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Just when the travel and hospitality industry was about to live its “Revenge Travel 2.0” moment as we emerge from this pandemic, the war in Ukraine puts many...
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I was recently on a trip to Aruba, in the Caribbean. I initially wanted to book a week-long leisure trip at some kind of all-inclusive beach resort but figured I might...
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